Festival promotion

“Arena Viena” (Viena with a single N being the Catalan name for Vienna)
– a presentation of the Vienna music and film festival in Barcelona, executed for WienTourismus, Vienna’s tourism office.

Sculptures made of 200 tonnes of sand with a height of six meters showed Vienna’s Town Hall and, in front, as a special effect, two muses framing an LED screen for film presentations. Visitors were able to relax in deckchairs and listen to classical music. The event closed on a completely different note: Big-name DJs rocked the beach and the whole of Barcelona danced the night away.

As in the previous year, this event attracted significantly more visitors from Barcelona to Vienna.

Barcelona, Spain / 2013